Investment Criteria

  • Revenue of $4 million – $20 million
  • Consistent EBITDA of $1 million – $3 million
  • In business 10+ years
  • Established management
  • Located in the Western or Midwestern U.S.
  • Ability to grow sales via the internet
  • Diverse customer base
  • Established sales team

Why Sell to Us?

We have successfully grown and exited our own companies, and have experience as both buyers and sellers in M&A transactions. That’s necessary, but not what makes us unique.

Upon acquisition, we will preserve the employees, culture, and customers you’ve built. We are not corporate raiders. We love our businesses. We’ll invigorate things from the inside out, with a focus on technology, customer acquisition and ensuring the company remains a place that employees enjoy.

This approach, combined with our relative youth and strong financial backers, make Plus2 an ideal acquirer for your business.

Target Industries

We are not interested in startups, real estate, or turnaround situations. We shy away from overly-technical businesses and industries with high levels of product innovation.  Our focus is on:

  • Financial services
  • Light manufacturing
  • Distribution/wholesale
  • Ecommerce
  • Some professional services
  • Software

How We Value Companies

Our assumption is that we are purchasing a “going concern.” All operating and non-operating assets not deemed to be redundant are to be included. If we are paying for $x in income, we expect to purchase everything needed to generate $x in income.

We do not price inventory, accounts receivable, and other commonly separated assets outside of the enterprise value.